The business world never felt the need for more connectivity more than it has today. Businesses are expanding at an exhilarating pace, with small market entrants becoming global, market dominating players at a record pace. To attain or keep a competitive advantage, the modern enterprise must adapt to the forces of hypercompetition, globalization, and innovation at work.

And the pace is ever accelerating: the rise of the mobile knowledge worker, with millenials and other digital natives joining the workforce, has lead to an increased awareness about how important being connected to the enterprise really is. Thanks to the cloud, employees can be productive on any device, and collaborate with colleagues around the world in real-time, on any desktop or mobile device.

Microsoft Office 365 aims to enable your business in achieving just that: the ultimate level of connectivity and productivity for your workforce - any time, anywhere and on any device.

My value proposition

Originally a technical consultant for Microsoft Project Server and SharePoint, I've been able to witness the accelerated interest for cloud-based productivity software from a front row perspective. Back in 2012, when businesses were only just beginning to focusg on digitizing their business processes and corporate assets, I already saw a clear and direct path towards the advantages of cloud computing, both in scaling, cost efficiency and enterprise mobility.

Since then, I've delivered multiple client engagements for cloud-based customers, working for both SMEs and large enteprises. One flagship project I've worked on is the move of a workforce of about 30 000 employees globally to a unified cloud environment in Office 365, and managing and delivering various added-value projects to aid in platform adoption, leveraging newly available technologies to increase employee efficiency.

Hire me to aid your move to the cloud

As a consultant at Tobania's Productivity Solutions business unit, please contact Tobania for inquiries regarding my availability and rates. Feel free to contact me using the contact form on this website to receive contact details of our account managers.

In stark contrast to traditional print or TV media, online advertising add the benefit of being able to see how effective your investments in marketing campaigns actually are. Needless to say, performance marketing is a fast growing segment within the marketing industry.

Originally a web developer, I already posessed most of the technical skills necessary to set up analytics and tracking for online marketing campaigns when I first heard about the concept. When eventually my business accumen grew and I began to develop a certain level of commercial awareness, I became fascinated by SEO, conversion rates and the joy of optimizing online campaigns. Hence my development of these professional skills into a viable business.

Email marketing

Sending out a massive campaign to thousands of subscribers and then watching results roll in is a magical feeling. But the work that's needed to generate those results is difficult and cumbersome, and requires a certain level of technical adeptnesss. Email clients come in all sizes and technologies, and building a solid newsletter that looks the same - and portrays your business image correctly! - on all platforms is often not for the faint of heart.

Luckily, I've ran several email campaigns from audience segmentation (including geomapping and radial selection) to newsletter template development and cross-platform testing, to actually sending the campaigns out and tracking results.

Inbound marketing

Portraying value to visitors involves knowing what they're looking for, and then creating the value-adding materials that will delight your potential new customer.

Disciplines involved are, amongst others, keyword research and selection, copywriter procurement and work management, as well as setting up an editorial plan for your content marketing and managing the publishing schedule.

Technical SEO audits

I've worked with several CMS platforms such as Wordpress and Drupal, creating themes, developing plugins and performing various optimizations to existing information architectures. But besides enabling you to work smarter in the most popular content management systems, I also enjoy running SEO-focused audits of your website. This helps you identify possibilities for technical optimization, so you can to attain better search engine results. After all, it's about making the content that's on your site work as best as it can.

Web development projects

Whether the task is to build a site from the ground up, or to work with challenging legacy code on decades-old platforms, I've had the pleasure of managing web projects great and small, steering small teams of web developers towards a common goal.

Activities include procurement of technical and non-technical resources, project management, acceptance testing and of course: reporting!

Hire me for your digital marketing campaigns

Feel free to contact me for any business inquiries regarding online marketing. Even if the skill you need isn't listed on this page, I might be able to aid you in reaching the intended end result - or refer you to somewhen that's best suited for the job! You can contact me using the contact form on this website.

Managing projects is all about delivering business value. Thousands of books have been written on the subject and dozens of methodologies have been under development for the past few decades, and yet many organizations stillappear to struggle in adopting an effective approach to managing projects. We cannot, and should not rest until the status quo has improved significantly.

I've always had an interest in project management. In fact, it's why I became a consultant in Microsoft Project Server: the position enabled me to attain in-depth knowledge about the field, and at the same time allowed me to work on the tooling perspective of things in an attempt to deliver business support for PMOs willing to improve their process, or simply move it to a proven platform (or the cloud). I've seen the ins and outs of many project teams and organizations during various assignments.

Working in the field over the past few years, I've attained a PRINCE2 Practitioner's certificate from APMG, and have the pleasure of calling myself a Certified Associate in Project Management (CAPM) by certifying for PMI's PMBoK methodology. But it's not all theory. After all, practice preaches best. Hence I've enjoyed the opportunity to take on the role as project lead on many projects in the past few years, and aspire to continue doing so in the future. Client and co-worker feedback has been praising so far.

Hire me to manage your projects

For business inquiries regarding project management, please contact me using the contact form on this website.